Think about this: Would anyone send a bottle of perfume in a glass bottle without a box? Imagine an LED TV delivered to your doorstep without any proper packaging? The answer is obviously no, because without proper packaging, it is almost impossible for the product to reach its destination intact.

It has been said that appearance is more important than what is inside! Considering this saying, custom packaging boxes are essential to the presentation of the product. Not only that, but packaging boxes also provide the right protection to the item from the outside elements.

Do You Really Need a Nicely Printed Packaging Box?

Marketing through packaging boxes is becoming increasingly popular, but there are still many companies that don't understand it. Adding some visual appeal to the box will make a huge difference. Imagine a plain brown shipping box or a colorful box, which is more appealing to you and makes you more likely to buy?

To further prove this point, the following list of points will demonstrate that companies do need customized boxes to stand out in the industry:

1) Protecting Products

The use of customized packaging boxes can provide the right protection for your products. In today's world of e-commerce, people seem to prefer ordering goods over the internet. In order for the goods to be delivered safely, there is a need for a proper packaging box which not only protects the product from the bumps and bruises during transportation but also provides good packaging.

2) Creating Brand Awareness

To increase brand awareness, it is important to spread your name globally. This can be done through direct marketing, digital marketing, brochures and packaging boxes. A well-designed box not only reflects the brand image but also creates a lasting impression.

Businesses can easily print their company name and products on the box with just the logo and tagline that represents the company. The more people who see the logo, the more customers they have access to. Have you ever seen a smiley face printed on an Amazon box? As we all know, Amazon has a smiley face logo, which clearly shows how important a role the box plays in branding. There is no doubt that personalized boxes not only enhance the durability of the product, but also leave a very positive impact on the minds of consumers, thus winning long-lasting customers.

3) Inform Consumers

Customized packaging boxes not only create brand awareness in the industry, but they are also the perfect tool to inform customers of contact information, addresses, web links, and other quality product information that they may be interested in.

If a customer has any questions about a product, the first thing they will probably think of is the contact number on the box. Thus, the boxes help customers to contact you immediately when they need to.

4) Eye-catching Customized Packaging Boxes Are More Attractive to Customers

What is the best way to attract customers in the first place? That would be to print an eye-catching packaging box for the product you want your customers to buy. When people buy perfume as a gift, the scent is not the only factor of concern. An aesthetically pleasing box is also an important factor to consider when buying a gift. Therefore, a beautifully printed box will definitely be more appealing to customers and influence their buying decisions.

5) Networking with Clients

When a product is delivered to a customer in a proper packaging box with your company's logo, it gives them a sense of excitement that their package has been delivered. This excitement, along with your company name and logo, is key to building a strong relationship with your customers.

6) Wholesale Boxes are More Economical

Buying boxes in bulk can save a lot of money if ordered from the right manufacturer. Many box suppliers offer personalized boxes printed in bulk at wholesale prices, and it's well worth trying as a way for businesses to get an effective marketing tool at a low cost.

Final Verdict - Packaging Box vs No Packaging Box

Therefore, customized packaging boxes are a must-have tool to make your business flourish. Yes, personalized printed boxes cost slightly more than regular boxes, however, in a competitive market of homogenization, it will instead increase your sales and bring more customers to your brand. As technology advances, printing methods are changing rapidly, with hundreds of options to suit almost every budget. Enhancing your brand image with custom printed boxes can quickly increase your brand awareness and bring in additional sales.

Customized packaging boxes are always popular because they can be imprinted with any information relevant to your product or business. Packaging boxes made of cardboard are recyclable, easy to decompose and do not harm the environment and the planet we live in.

Seeing this, do you have the intention to customize the packaging box for your brand? Crown Win is a professional customized packaging box factory, if you think the personalized packaging box can open a new way for you and help your brand flourish, you can feel free to contact us to customize your personalized packaging box!